Of the total 226 OLED smartphones released
in 2021, China released 175. This is an overwhelming 77.4% share in the market.
Korea released 20, which is half of the 39 in 2020. The United States released
16 and other countries released 15. By size, there were 218 products in the
6-inch range, accounting for 96.5% of the market share, indicating that 6-inch
products have established themselves as mainstream. In addition, 3 products in
the 8-inch range, 2 products in the 5-inch range and 7-inch range, and 1
product in the 4-inch range were released. All 7-inch and larger products were
foldable. By display design, the punch hole model was
released at an overwhelming 173, followed by the notch model at 31, the
narrow-bezel model at 15, the under display camera (UDC) and pop-up camera at 3
models each, and 1 product with a home button was released. Finally, in the display area (D.A), which
is the display area to the size of the smartphone, 194 products belonging to
80-90% accounted for 85.8% of the product, 29 products above 90% and 1 product
under 80% were released. The home button is now gone, the notch design is
reduced, and the average D.A. has increased due to the continuous launch of
full-screen smartphones. The product with the highest D.A was 94.9%, which
occupies the Honor's Magic3 series. |