Executive Vice President Lee explained OLED technology innovation, future application fields, and market changes. He mentioned that COVID-19 has increased everyone’s time at home and changes in life display is necessary to match it.

Executive Vice President Lee first explained LG Display's OLED.EX, and said, "LG Display's OLED.EX is the most advanced OLED panel to which EX technology is applied. OLED.EX applies deuterium to increase brightness (an important element in OLED panels) by 30%. Through personalize algorithm based on AI and big data, reliability will be increased.” He also emphasized that “LG Display’s OLED.EX will be applied to all OLED TVs in the second quarter of 2022 and LG Display will lead the display market with innovative technologies including OLED.EX.”

Next, Executive Vice President Lee announced about life displays applied to everyday life, and said, “OLED is applied to life displays such as gaming, transparent, and portable displays. OLED realizes 100% original color to increase the sense of reality and enables excellent interaction with eye care, making it suitable as a gaming display.” Also “Transparent OLED maximizes the advantages of OLED, enabling the highest level of transparency and picture quality. By applying it to signage, it provides an effective experience to customers, and by applying it to mobility, it can use the dead space to indicate the current operation status or use it for advertisements. In addition, it is possible to create a space of new value and change a creative lifestyle by applying it to life”.